How Do I Increase My Prices on Fine Art America
Are y'all making money on Fine Art America? Or on RedBubble or Society6? Lots of sites offer convenient print on demand sales and all of them have tons of artists trying to make some money doing what they dearest. Many people think it's non possible to sell art on websites like these considering there's too much competition. The market is saturated and there isn't room for more than. That'due south partially true, only there is room for more. You can sell your work and you can make money. I practise. I've heard from fellow artists that they'd similar to know how I sell my work on Art America so I'g going to spill the beans and share what I do. This is the first of [probably] two posts on the topic considering there's a lot of info.
There are currently more than 100,000 photographers on Fine Art America. Why would I choose to sell at that place? Here are some of the reasons:
- They are geared towards selling fine art where other sites (similar SmugMug) enable yous to sell in that location but it's not a place people visit to shop. That means that unless you lot send people at that place, no one volition randomly discover you lot the way they might on FAA.
- At that place are no fees to offset and they take a costless option and then I could try it by simply investing my time.
- Their premium features price $xxx a year which is totally affordable.
- There is no inventory which means no ane has to guess what will sell.
- They take lots of choices for products. It's non just prints and frames, they have pillow covers, towels, telephone cases and lots of other things y'all can add your images to. You don't have to sell any of those things if you don't desire to just the option is in that location if you choose.
- They accept care of everything. They print, frame, pack and send and if there's an issue they also bargain with the returns. This means anyone can store there even if I'grand off the filigree. And the 15th of the month I get my money via PayPal. Super easy.
- They have fulfillment centers all over the world and then orders aren't limited to the U.s..
Merely, here'southward the trouble with FAA: they own the customers and the customer information. You don't get email addresses, yous don't know where they came from, and you don't know what they searched for to detect your shop. As well, they make up one's mind whose work shows up in searches and they make information technology easy for a potential buyer to run into other artists' work.
Ideally y'all have your own site where yous tin sell your work, only that'due south pricey and in almost cases requires that you practise the fulfillment. It also means a lot of back and forth with a potential client if they aren't certain what they want and the possibility of losing a auction because you couldn't respond apace enough.
Fine Art America is definitely not perfect, and selling on there takes work. But it can be done. These are the things I do that I believe bring the sales.
Share like crazy
Do a search for anything on FAA and you will get hundreds if non thousands of results. Even if y'all narrow down the search criteria the volume is huge. The algorithms that determine how something shows upwards in search oft take into business relationship the number of views. So, to increase the corporeality of times my work is seen I share it on Twitter, Facebook, Google+, Instagram, Pinterest and StumbleUpon. Not every photo and not all the time, merely I do share quite a bit.
Some other factor in search results is the number of sales you lot've had. It's unfair to those that aren't as popular just that'southward how FAA is more statistically likely to make a sale. And then my starting time sale was to someone I know. She wanted the photo, and although I could take sold it straight to her and made more coin on it, I asked her to buy information technology there.
When you make a sale FAA has what they telephone call an annunciation page. It's a landing folio for what you but sold and it has sharing links. Of course I share that, also, so that I become more views. Plus, this is extra helpful considering when others encounter that your work sells it validates what you practise and tin can encourage them to buy.
Sponsored searches are proficient style to promote your work. You don't pay anything for it but demand to have the premium membership to have access to it. So you write a weblog post like Sunset at Oceanside Pier and add a link to that mail service for other sunset photographs. When you do this, and FAA verifies your link, yous become your work on the third line of results when people search for sunset photographs.
My advice on this: make the search terms specific. For example, colour sunset canvas prints at Oceanside Pier that way you tin can show something more specific and become amend results than if yous had just the words sunset photographs.
FYI, the way Fine Art America determines which of your photos to bear witness on that search is from the tags. Which brings me to my adjacent tip.
Good tags, descriptions and titles—what might people be looking for?
The search feature in online stores like Fine Art America operates with tags so you have to have really good, creative tags to get discovered. I commencement with the obvious such as what the epitome is and and so I narrow it down by adding location, emotions, colors, themes, types of decor that information technology might exist good for, etc. I besides add together my name in case someone is looking for my photos, specifically. Titles and descriptions too help for people to find and connect with the piece of work.
Exterior links
Given the huge competition on the site I know I accept to transport traffic to my work and not rely on them to bring me customers. One of the ways I practice this I utilise HARO. I previously wrote almost the benefits of using HARO—it actually does work. If you look at my Press page, near of the links there have come from responses I have sent via HARO. I also know it works because I can run across in my Google Analytics that the sites I'chiliad featured in bring me traffic.
They send out iii emails a day during the week and at that place are lots and lots of requests that are irrelevant. My tip for getting featured is to respond to what is a good match and do information technology ASAP. The reporters get tons of responses and likely stop looking once they find what they demand then even if the borderline listed is days away I attempt to practice it every bit shortly as I go the email.
Send buyers to places I ain
Another bully FAA feature is their widgets. Yous can generate the lawmaking to create a page like this and people tin can buy something without leaving your own website. They too have the aforementioned kind of thing for Facebook. And some other benefit of their paid membership is that you tin can create a site where people can't see anyone's piece of work but yours. It'due south not the near beautiful blueprint, but when yous transport potential buyers there you know they won't get distracted by some other art.
I have more tips merely rather than make this mail a mile long I will share them in the very well-nigh time to come. I can't guarantee you overnight success but why not requite some of these a endeavor and see what happens? Let me know what the results are and if you have any additional tips to share.Salvage Save Save
Source: https://www.anaramirezphotography.com/ana-v-ramirez/making-money-fine-art-america
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